Position led growth systems for founder-led DTC brands and Digital Startups.
We help Startups, e-commerce brands, and Digital Businesses design high-converting buyer journeys — positioning, messaging, funnels, and retargeting — all engineered for growth.
Does this sound familiar?
You started your brand with a real product, a clear mission, and the drive to build something of value.
But somewhere along the way, growth stalled — and things got messy.
You're spending more on ads, but the results are inconsistent.
You're working with freelancers, maybe even an agency — yet you’re still the one connecting the dots.
Your marketing? A collection of tactics — not a repeatable process.
And while your team is trying hard, it feels like you're still spinning the plates.
If you're being honest, you're still the growth engine.
And if you stop pushing… everything stops.
It doesn’t have to be that way.
Most brands grow by accident.
Smart ones grow by design.
You don’t need another service provider.
You're building something real — and want strategy that respects that.
What you lack is a predictable system to grow — so you can run your business by the numbers.
A structure that’s yours. That compounds. And doesn’t fall apart when somebody on your team leaves.
Hi — I’m Moritz, founder at VentureLabs.
I help founder-led brands clarify their positioning, engineer a buyer journey that converts, and install a growth system that is yours to own.
Most performance levers happen upstream — not in the ads, but in the offer, the positioning, and how it’s communicated. And that's exactly what we’ll be working on together.
Most founders hire ads guys but only get short-lived results.
You hire a full-stack brand strategist to help you build a holistic growth system that's built to last a lifetime, founder to founder, no fluff.
What we believe in
Positioning > Pixels
Funnels should convert — not just look nice
Copy is king (because your buyer won’t do the work for you)
Growth comes from alignment — not hacks
You shouldn't have to sell your soul to grow
What we offer
A tight, focused 1:1 consulting sprint.
No fluff. No filler. Just high-signal input, execution rhythm, and clarity every week.
What you get
A complete audit of your positioning, funnel, and growth strategy
Weekly 1:1 calls (45min) to map strategy, review execution, and adjust course
Looms, Notion docs, and Slack (if needed) to support execution between calls
Post-engagement road-map and recommendations
Accountability
Who It’s For?
You’ll get the most out of working with us if:
✅ You run a product brand (CPG, DTC, digital)
✅ You’re growth-minded, not growth-hacked
✅ You care about what you sell — and want it to convert
✅ You have a genuine interest in growing your brand
Sounds interesting?
Schedule a call using the calendar below, and we'll meet on Zoom to see if you're a good fit.
Meet the team.
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